Turn numbers into digestible intelligence

Dependable digital marketing report services to achieve greater business heights

Make confident decisions backed by actionable insights

Reporting is a game of measurement. Digital marketing is meant for exposure of products/services and reach customers in a more efficient way and to measure those results. There are stories behind every number that you track and these stories could become the foundation of a successful campaign. You are investing money and time in marketing your business online to a huge audience, hence it only makes sense that you track and measure if this investment has brought the ball in your court. We believe that a successful marketing strategy has its roots in data. Digital marketing gives you actionable and tangible numbers to optimize your campaign performance. Tapping into the limitless pool of data that comes with having an online presence is a puzzle and we are puzzlers. Our team of experts knows how to translate this enigma of numbers into actionable insights. When you trust us with your digital marketing reports, you get a comprehensive report from our team of analysts that consist of performance analysis and recommendations which will help you to drive your business forward.

PPC

PPC reporting is an important part of campaign management that helps you evaluate the success of your ad campaign on various KPIs and metrics. PPC reports help you take corrective actions and steps to improve your ad campaign performance. A well-built PPC report should contribute towards your understanding of how your ad campaign is performing, why certain actions happened and how you can work towards boosting your sales and conversions. Our custom-made PPC reports open with an executive summary of your ad campaigns to help you analyze user behavior and monitor traffic coming from different sources based on proper metrics like clicks, impressions, avg position, CPC, CTR, conversion rate, impression share, quality score, keyword performance, etc. When you delegate PPC reports to us, we ensure that it is money well-invested. We employ a combination of manual and automated analysis to provide transparent reports that would help you make informed decisions to skyrocket the productivity of your ad campaign. We use different sources like Google Ads, Google Analytics, Data Studio, Bing Ads, etc. and breakdown the PPC reports by accounts, campaigns, conversions, activity, etc. We set up periodic reports (monthly, weekly, etc.) that helps in drafting a tactical plan of action for the upcoming months.

SEO

SEO reporting establishes a clear understanding of how well your visitors are engaging with your website. It helps you understand how well your SEO efforts are paying off. These reports weave a story of your online business and help you capitalize on your success, while also identifying problem areas that need work. A well-designed SEO report is interpretable while thoroughly laying down strong points for you to work upon. We use advanced SEO reporting tools like Google Analytics, Google Search Console, etc. to gather an insightful report. Our SEO reports begin with an executive summary of how your campaign is performing, what were the set goals, what actions were completed and where it stands in terms of optimization. Our data-driven reports allow you to fully understand the core of the problem, so you won't be shooting in the dark. The SEO report includes important metrics like keyword performance, conversions, organic traffic, top-performing content, technical errors, backlinks created, etc. Our certified analysts and marketing experts work in tandem to form a comprehensive report that helps you make an informed decision to boost your online sales and leads. Thus, contracting report services to our agency will guarantee a deep-dive into the actionable insights that will help your SEO campaign emerge better.

Periodic reports

MTD & YTD reports

Our MTD and YTD report helps in comparing campaign performance of the current period to the previous periods. Reviewing actionable metrics like CTR, clicks, cost, etc. in the MTD and YTD reports provides salient information that can help you improve your campaign PPC or SEO campaign performance. We then depict these insights graphically for holistic comprehension. We also provide custom periodic reports as required and when required.

Month-on-Month (MoM) reports

Our comprehensive MoM reports makes it easier to measure the growth rate of campaigns’ conversions, traffic, clicks, revenue and other key metrics. Our MoM reports contains historical data from previous months represented in charts and graphs to establish an accurate understanding.

Year-on-Year (YoY) reports

Our YoY reports tracks annuxal, quarterly and monthly performance. This digital marketing report encapsulates various important metrics to establish a comprehensive understanding of the campaign performance. Our analysts create different charts and graphs to give you a clear perspective of the campaign.

Weekly reports

Our weekly reports presents a comprehensive analysis of cost, conversion rate, revenue, etc. This report helps in measuring a comparative analysis of short-term goals that will assist you in making result-oriented decisions for the future of the running campaigns. These insights are then depicted in comprehensive charts.

Reporting tools

Data Studio is an automated data visualization tool that helps us work on large volumes of data and create an informative and custom report for our SEO and PPC clients. It helps us merge data from different data sources to form one comprehensive and customizable report for our clients. No matter if you're a big or small business, our tailor-made Data Studio reports transforms raw data into engaging reports. So, when you delegate digital marketing reports to us, you can just kick your heel back and let us do the heavy-lifting.

Google Search Console is tremendous and our favorite tool for creating SEO reports. It highlights issues within the website that are flagged by Google. Just as you assign report services to our agency, we begin by dissecting various reports within the tool that help in analyzing campaign performance. GSC reports provide a sense of clarity in the otherwise overload of incomprehensible SEO metrics. Our expert analysts breakdown data on different parameters, for eg - brand and non-brand wise to answer important questions like if brand is getting more impressions, is CTR better for brand or non-brand, etc. We plot these complex data into an engaging report that’s easier to make sense of and would help you take actionable steps towards optimization.

Google analytics is a free tool that is perfect for creating custom reports. It is our preferable tool for both SEO and PPC reports as it is swelled with intelligent and actionable insights into the campaign performance. It is perfect for creating web-based reports providing information on sessions, traffic, rankings, bounce rate, etc. Our analysts create reports for different date-ranges and focus on those metrics that you require in your digital marketing reports. In the end, the data gathered for Google Analytics is perfect to present in a long-form analytical format. Our digital marketing reports undertake all insightful metrics which can help you optimize your websites, the landing page, targeting, etc. and make better marketing choices and business decisions.

Google Merchant Center is perhaps the best tool to manage and analyze shopping ad campaigns. When we undertake your PPC reports, we guarantee that our analysts keep a constant eye on the Merchant Center dashboard to extract resourceful insights that can help in creating robust strategy and inspire bold decisions. We create digital marketing reports encompassing various metrics such as total clicks, click through rate, total conversions, etc. to constantly adjust and improve shopping ad campaigns to meet the business goals.

Report Garden helps in creating comprehensive digital marketing reports. It is an end-to-end automated tool that groups together SEO, PPC and Social accounts to create one conclusive report that easy to understand. Our experts track different variables like keyword position, budget, etc. to churn out hogwash numbers into actionable insights. This tool helps in generating quick reports for you which we then display visually for an engaging reporting experience.

Marketing metrics to report

01 Channel sources Channel sources report which channels are performing the best and driving the most clicks/leads

04 Clicks This metric represents the number of times a user clicked on your ad or website

07 Bounce rate This reports the percentage of visitors who land on the website and leave without taking any action

02 Conversions This conveys people who clicked on the ads or website and got converted via purchase, newsletter signup, etc.

05 Top-rated keywords This data represents the top performing keywords in the SEO or PPC campaigns

08 Quality score (paid search) This metric estimates the quality of ads by assessing CTR, relevance and landing page experience

03 Click-through-rate This reports the performance of PPC ads. It is calculated by dividing no. of clicks by no. of impressions

06 Cost per acquisition This reports the amount you have paid from when visitor clicked your campaign till they converted

09 Return-on-investment This reports the returns or profit made from the business as per the money invested

Why choose us?

At Megistron Media, we focus on providing quality report services at a pocket-friendly cost. Thus, we provide tailor-made plans for small, medium and large businesses. Our analysts and marketing experts work round-the-clock in tandem to create customizable and actionable reports that boost the performance of your campaign. We are here for you! When you delegate digital marketing report services to us, we make sure that you can depend on us. We are on constant hunt to report any fluctuations and errors in your campaign to provide detailed insights that will make the decision-making process easier for you. We incorporate analysis and recommendations at every step on how we can help your digital marketing strategy to achieve greater heights than it set out initially.

why megsitron media for digital marketing reports

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We are a PPC service provider. Every project and client that we work with is our priority. Tell us about your project goals, budget, and timeline, and we’ll plan our strategies around it. We will help you gain a broader online reach, and our experts are available to guide you through every stage of the online marketing process.

If you want information on our project handling techniques or are interested in learning more about us, leave us a message or drop an e-mail with your queries, and we will get back to you within a business day.